I have never been a big fan of Sam Adams. I’ve always thought their marketing was a lot better than their beer. That said, I tried their Octoberfest yesterday, and it is outstanding. One of the best I’ve had.
The SA Oktoberfest is one of the best out there that I have tried this year. Didn’t really care as much for last years. I did a side-by side ‘flite’ test (4oz pour) of 4 different ones at my local bar, and liked the Rahr & Sons best, but the SA was so close that it was really pretty much a toss up between the two.