I know, but the article didn’t really give the scale or scope of the contest, which was nationwide, and a very big deal because chicken farming was so decentralized. A&P was huge at the time, which is why I compared it to Walmart today.
Imagine the press today, if Walmart sponsored a “Who wants to be a billionaire” contest?
Good point on the comparison between A&P and WMT plus the decentralized nature of chicken farming in 1948. The press today would likely be beside themselves and screeching at the top of their lungs.