I got one for you. You know this guy from Minnesota who sells the pillows? He was on Varney this morning. His company has sold probably over 25 million pillows with less than 200 complaints, (which he responds to personally). The Better Business Bureau of his state has given him an A+ rating until last August when he came out as a strong supporter of Trump. They then dropped his rating to F, but sales now are going crazy.
In short, there’s something that I’m going to call the Trump effect, which is when a follower of Trump sees a rise in his business or popularity, and the opposite when he is a vocal opponent.
I look for B & G dresses to go up, along with the pillow guy’s pillows.
My wife was a manager with Sears Optical for many years and they sold a ton of D&G eyeglasses and sunglasses.