Chipotle is amazing. The menu is very simple and they give you so much food that you usually have to take home leftovers, and you can get really healthy meals there that taste great.
Very simple menu. The only problem is that there's always a line there, so the wait can be a little long.
We got a Chipolte in Albuquerque... I can’t understand how it is so crowded when there a a million hole in the wall places here that are infinitely better.
I agree with everything else you said except this.
At first when they used to put their burritos together they put the stuff in separate clumps. So when you bit in all you got was avocado or just sour cream. Then they got smart and did this thing where they mixed the ingredients before putting them in. But then that held up the line too much so they're back to separated globs.
And burritos should not be steamed. They should be lightly browned for that mostly tender, slightly crunchy texture of perfection.
My theory is that Chipotle is doing well because Asians like their burritos the way they like their dim sum, i.e. wet and soggy.