Simple, excellent products, and OUTSTANDING CUSTOMER SERVICE.
KFC sadly has consistency issues in its products across restaurants and its customer service can be down right abysmal at some locations.
KFC has a good product, but many stores are poorly managed and run.
And because CFA does such a good job at those two things combined, they can and do get away with charging a premium for their products over other chains.
I have NEVER been to a Chick-Fil-A that was not impeccably clean and where every single employee in the place practiced outstanding customer service.
Me neither. I once saw several employees go through a crowded store with a lost and found box. There was an earring and a toddlers shoe they were looking for the owners of. Both were claimed. It was like a magic trick.
YES. The ones near me are very poorly run.
Yep, and another thing — they are lightning fast.
Three cheers for CFA for thriving through sheer excellence.