A Clinton could take a crap on fine China, toss on a little garnish, and the MSM would write it up as five star dining.
Similar things happen in fashion. Right now Mooch, who I do not find terribly attractive, has designers from all over the world falling over themselves to hang clothes on her. If Hillary wins, look for them to forge new directions in pantsuits.
It’s courtier behavior... currying favor with the powerful.. and it’s age old. Hell, there are monkey species whose grooming involves dominance behavior.