Could very well have been an inside job.
Sony knew the movie was going to be a flop, so generate this story, and guarantee people will flock to see it on DVD.
If Sony is behind this, then they are as good as finished as a company.
They wont be able to keep this under wraps. Someone will break.
I was actually really looking forward to this movie. It’s a great concept and looked funny as hell.
I don’t think the movie was going to be a flop. It was one of the few Christmas movies that I actually wanted to see-—and I despise Seth Rogan.