Rove is all about winning.
The other end of the spectrum is all about purity of governing philosophy.
If you don’t win, your philosophy doesn’t matter.
If you win and your philosophy sucks, winning doesn’t matter.
It’s always a balance in the real world.
If he is, he would do well to look to his game because his record is spotty.
I agree with you when you say this:
If you dont win, your philosophy doesnt matter. If you win and your philosophy sucks, winning doesnt matter.
But what about the idea that the philosophy is the condition precedent for winning for without the right idea there is no electoral enthusiasm. I accept that if enthusiasm appears eccentric it turns off a portion of the electorate. I saw that in 1964 when Goldwater was made to be a crazed warmonger. Lyndon Johnson was presented as the soul of reason, the inheritor of Kennedy, the middle American.
Goldwater had the right philosophy but he could not present himself as the messenger. I think that Romney was a good messenger but had no philosophy to sell.