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<title>Why M&#x26;#x26;M&#x26;#x2019;s Rebrand Should Drive CEOs To Ask Their Marketers 5 Critical Questions  (Halloween is coming..shop accordingly)</title>
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<description>M&#x26;#x26;M&#x26;#x2019;s, a Mars, Incorporated product, published a press release announcing a rebrand centered on the brand&#x26;#x2019;s commitment to inclusion and global belonging. As another brand taking steps to increase societal impact (e.g., the effort includes creation of the M&#x26;#x26;M&#x26;#x2019;S FUNd to track the brand&#x26;#x2019;s impact on its mission, which will offer resources, mentorship, opportunities and financial support in the arts and entertainment space to help ensure people have access to experiences where everyone feels they belong), perhaps it is time to pause and reflect on the need for brands to make such a shift and then promote it. When the...</description>
<author>forbes</author>
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<pubDate>Fri, 30 Sep 2022 15:20:36 GMT</pubDate>
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