#1. Get rid of the notion of “moderates. If the Dems have “moderates” and we have “moderates,” what the hell if the differecne between the parties?
#2. Stand by a particular political philosophy. I’d suggest: pro-family, pro-marriage between one man and one woman; pro-life; low taxes, limited Federal government instrusion into our lives and freedom; pro sovereignty of each State; a rational approach to immigration guided by laws; upholding the constitution and the Bill of Rights, especially the 1st, 2nd and 10th amedments to the constitution.
#3 Enunciate this political philosophy very clearly and give people a choice.
This is no great mystery. We don’t need gimicks and games. We don’t need fancy polls. Stand for something and then try to convince people that they are better off espousing these principles. No more; no less.