I realize by your continual comments that you can't understand that or don't want to. But no one is asking you to get involved in contacting GE or NBC if you don't feel the need to. Why do you criticize those who want to take action.
Think of it this way. Who were the ones mentioned in the skit? Was it Obama? Ron Paul? Hitlery? It was the Palin family, and given the media and Hollywood's constant out of bound attacks on the children of that family, why would anyone want to defend a mention of the Palin in this kind of context?