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To: A Navy Vet
1. I've hired a PR/Marketing firm. They have their budget, the first 90 days will concentrate on marketing where the fish are biting...conservative publications and websites. Once the base is built, we will develop a marketing plan to appeal to middle of the roaders. I didn't put this together to preach to the choir the rest of my life. BTW - Keep in mind the orgs involved have combined mailing lists in the millions. Part of the contract calls for utilization of this asset.

2-3. Rightalk is an LLC, no donations are needed or expected. However, we may consider LP units when we go to television.

19 posted on 08/25/2004 10:29:35 PM PDT by Bob J (Rightalk.com...coming soon!)
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To: Bob J
Thanks for quick reply.

Yes! A professional PR/Marketing company! At last!

Middle of roaders, now you're talking...at least not to the "choir":) Contractual agreements? Absolutely.

LLC is good. And funding is coming out of pocket to start, as I suspected?

What do you mean by "LP units"?

The reason I asked about other FRN projects is because consolidating resources, as we once talked, would help to build and focus on this very worthwhile venture.

One other thing, to build and maintain your credibilty, choose wisely who you give air time to. Screen their presentations before hand. That includes friends and associates, even if some take unwarranted offense. Beware of loose cannons...

Again, wholly impressed with your efforts.

53 posted on 08/25/2004 11:20:35 PM PDT by A Navy Vet (www.swiftvets.com)
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