My dad followed it to the letter and his cholesterol went from 200 to 300 in one month. ....and his doctor told him that his case was far from unusual.
And yeah, I know the diet has been around for a long time. But it's the rage now (almost every food commerical on tv touts their "low carb" products), which means a bunch of faddists have temporarily jumped on the bandwagon. But it'll survive the fad, as I already mentioned.