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GM to revive Hummer name with electric pickups, SUVs: sources
Reuters ^ | January 10, 2020 | by David Shepardson

Posted on 01/10/2020 1:17:46 PM PST by Oldeconomybuyer

General Motors Co will revive the Hummer name to sell a new family of electric pickup trucks and sport utility vehicles and will tout the return with a Super Bowl ad featuring NBA star Lebron James, two people briefed on the matter said on Friday.

The vehicles will be sold under the GMC nameplate. Reuters reported in October that GM planned to build a new family of premium electric pickup trucks at its Detroit-Hamtramck plant beginning in late 2021 and was considering reviving the Hummer name, citing several people familiar with the plans.

(Excerpt) Read more at reuters.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events; US: Michigan
KEYWORDS: automakers; generalmotors; hummer; suv
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1 posted on 01/10/2020 1:17:46 PM PST by Oldeconomybuyer
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To: Oldeconomybuyer

Two reasons to stay from this brand:

1. Lebron James as your spokesperson.
2. Hummers sissified by being only electric.


2 posted on 01/10/2020 1:19:30 PM PST by SoConPubbie (Mitt and Obama: They're the same poison, just a different potency)
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To: Oldeconomybuyer

The original Hummer had lousy MPG. The reincarnation doesn’t have that problem.


3 posted on 01/10/2020 1:20:59 PM PST by goldstategop (In Memory Of A Dearly Beloved Friend Who Lives In My Heart Forever)
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To: SoConPubbie

3. GMC


4 posted on 01/10/2020 1:21:25 PM PST by Joe 6-pack (Qui me amat, amat et canem meum.)
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To: SoConPubbie
It was Ahnold’s pet truck. If you like huge. 😆
5 posted on 01/10/2020 1:22:14 PM PST by goldstategop (In Memory Of A Dearly Beloved Friend Who Lives In My Heart Forever)
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To: Oldeconomybuyer

Why? Hummers were unreliable money pits.

I wouldn’t buy a new GM anything.


6 posted on 01/10/2020 1:22:47 PM PST by Seruzawa (TANSTAAFL!)
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To: SoConPubbie

TORQUE IS NOT FOR SISSIES


7 posted on 01/10/2020 1:23:57 PM PST by TexasGator (Z1z)
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To: Oldeconomybuyer

I stand by my prediction that electric vehicles will never be more than a market niche. Unless there is some profound battery breakthrough, electric vehicles will prove to be the CFL light bulb to the LED. Hydrogen cars or something else, li-on battery cars? Never.


8 posted on 01/10/2020 1:27:27 PM PST by Obadiah (Kill the deep state or lose the Republic.)
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To: Seruzawa
Hummers were unreliable money pits

Just like LeBoring James.

9 posted on 01/10/2020 1:28:53 PM PST by HonkyTonkMan
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To: Seruzawa

And the military version cost as much as five military Jeeps. While still not being armoured.

The one plus it had over the jeep was not rolling easily when cornering at high speed...which isn’t something that comes up enough to be worth the difference in cost, IMHO.

A bunch of men could (in an emergency) physically lift a Jeep up over a stone wall. Wasn’t happening with the HMMWV.


10 posted on 01/10/2020 1:31:36 PM PST by MrEdd (Caveat Emptor)
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To: Oldeconomybuyer

I guess we’ll be bailing them out again sooner than later.


11 posted on 01/10/2020 1:35:17 PM PST by big'ol_freeper (If your opponent is of choleric temper, irritate him. ~ Sun Tzu)
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To: Oldeconomybuyer

Hummer? More fitting would be Buzzer.


12 posted on 01/10/2020 1:43:11 PM PST by dblshot (I am John Galt.)
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To: dblshot

I was thisclose but you beat me.

:D


13 posted on 01/10/2020 1:53:08 PM PST by Salamander (Living On The Ledge....)
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To: dblshot

I was thinking “Bummer”.


14 posted on 01/10/2020 1:58:22 PM PST by Ben Hecks
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To: Oldeconomybuyer

I pledged myself never to buy Government(bailed out)Motors, and I don’t plan on changing ever.


15 posted on 01/10/2020 2:03:23 PM PST by wetgundog
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To: SoConPubbie

What’s wrong with having LeBron James as your spokesman? Is he some kind of flaming lib or something? Sorry I don’t follow sports so pardon my ignorance.


16 posted on 01/10/2020 2:24:07 PM PST by FormerFRLurker (Keep calm and vote your conscience.)
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To: Oldeconomybuyer

GM looking for atonement from the woke crowd by admitting the original Hummer was a gas-guzzling climate sin mobile.


17 posted on 01/10/2020 2:31:28 PM PST by Rebelbase
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To: Oldeconomybuyer

The only hummer I want is...... um, never mind.


18 posted on 01/10/2020 2:35:05 PM PST by dynachrome (Build the wall, deport them all. And send her back!)
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To: Oldeconomybuyer

It kinda makes sense, if the electric vehicles “hum” when driving. Some might use a different word, but it seems at least somewhat apropos.


19 posted on 01/10/2020 2:36:25 PM PST by Two Kids' Dad (((( Wake me when a prominent democrat actually gets prosecuted. ))))
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To: Oldeconomybuyer

The Aztec lends itself better...


20 posted on 01/10/2020 2:41:39 PM PST by polymuser (It's discouraging to think how many people are shocked by honesty and so few by deceit. Noel Coward)
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