If true, this is pathetic. Truly pathetic. It is way, way, way past time to reconstruct academics. It has become, in many ways, a parallel track to a career in politics (e.g. self promotion, situational ethics, connections and networking, etc. etc.). Very sad.
Used to be the motto for academic advancement was “publish or perish”. That was in the days of typewriters & handcarried drafts or snailmailed manuscripts.
I once believed that the `desktop publishing’ revolution would lead to an academic Renaissance. “Let a hundred flowers bloom” & that sort of thing. Instead, the result has been that predicted by the old data processing adage, “Garbage in, garbage out”.
Anyway, I was attempting to make a joke about `googling oneself’. Now, a monthly review of one’s exposure on the internet might be a sound component for an academician’s strategy for advancement, but daily, hourly, every minute?
That’s just narcissistic.