[rfp1234]

Alrighty, then, exalted Whitehall genii. What WILL you call ‘em?

Death Cultists?
Jihadocrats?
Civilicides?
What’s Arabic for “Losers”?

[Wiz]

If it’s “War against Cults”, that would be an option. Al Qaida seems to not hate the term “Terrorist”, but may be very uneasy with the term “cult” that would harm their image, portraying Al Qaida as an apostate of their original religion with delusions of judgement day and etc., in other words being portrayed similar to Shiite which these Sunni dominant terrorist group hates. It's the worst label given to any religion, becoming a joke of their community.