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Analysts: iPhone prices may go down
AP ^ | Jan 18, 2007

Posted on 01/18/2007 6:02:05 PM PST by jdm

SAN JOSE, Calif. - Apple Inc. will have plenty of room to eventually reduce the retail price of its upcoming iPhone, according to preliminary gross margin estimates by a market research company.

The iPhone, the combination cell phone-iPod media player that Apple unveiled last week, will yield gross margins of more than 50 percent at the current set of retail prices, iSuppli Corp. said in an analysis of presumed component and manufacturing costs.

The 4-gigabyte version of the iPhone, with a retail price of $499, will cost Apple $245.83 to make, iSuppli estimated. The 8-gigabyte version, priced at $599, will cost Apple $280.83.

"With a 50 percent gross margin, Apple is setting itself up for aggressive price declines going forward," said Jagdish Rebello, a director and principal analyst with iSuppli.

An Apple spokeswoman declined to comment.

Since Apple will face stiff competition in the cell phone market, the company may need to cut into its margins to reduce pricing in the future, he said.

The Apple iPhone, which was announced by CEO Steve Jobs last week, will be available starting in June exclusively through AT&T's Cingular Wireless. Apple has said it hopes to sell 10 million units in 2008, or about 1 percent of the market.

That goal "seems attainable," Rebello said.


TOPICS: Business/Economy; Culture/Society
KEYWORDS: apple; iphone; ipod; pricing

1 posted on 01/18/2007 6:02:07 PM PST by jdm
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To: martin_fierro; Petronski; Swordmaker; ShadowAce; HAL9000

FYI


2 posted on 01/18/2007 6:02:47 PM PST by jdm
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To: jdm
Why Macs Suck
3 posted on 01/18/2007 6:06:48 PM PST by zarf
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To: zarf

That was good!


4 posted on 01/18/2007 6:12:56 PM PST by Tinian
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To: jdm

Well, no kidding. Everything goes down when the market becomes saturated. It happened with calculators, digital watches, VCR players, DVD players, camcorders, digital cameras, the list is endless. Why do we need someone to tell us this?


5 posted on 01/18/2007 6:14:54 PM PST by metmom (Welfare was never meant to be a career choice.)
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To: jdm

iPhone should be called the noPhone.


6 posted on 01/18/2007 6:27:02 PM PST by Ouderkirk (Don't you think it's interesting how death and destruction seems to happen wherever Muslims gather.)
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To: jdm
I just got this picture in my head of down and out folk selling apples on the street.


7 posted on 01/18/2007 6:27:44 PM PST by battlegearboat
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To: jdm
The higher initial price pays for the R&D. It's the same for every hi-tech product, including patent medicines.
8 posted on 01/18/2007 6:30:36 PM PST by USFRIENDINVICTORIA
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To: jdm
Analysts: iPhone prices may go down

Mommy, when I grow up I wanna be an anal-list! (Whatta gig!)

9 posted on 01/18/2007 6:30:58 PM PST by Revolting cat! (We all need someone we can bleed on...)
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To: Ouderkirk
iPhone should be called the noPhone.

I vote for iPhoney!

10 posted on 01/18/2007 6:32:22 PM PST by Revolting cat! (We all need someone we can bleed on...)
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To: jdm

Real shocker!


11 posted on 01/18/2007 6:47:19 PM PST by SmoothTalker
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To: zarf
That was hilarious, great stuff. Thanks for posting it.

But what would I know?

12 posted on 01/18/2007 6:54:19 PM PST by perfect stranger (I'm no expert in rocket surgery but......)
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To: zarf
"You drag it to your desktop, drag it to your desktop, drag it to your desktop, drag it to your desktop, drag it to your desktop..."

"Everything's a f@#%ing shortcut!"

Classic.

13 posted on 01/18/2007 7:03:26 PM PST by jdm
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To: jdm
With a 50 percent gross margin

Meanwhile, The House voted this evening to rescind $14 billion worth of tax breaks and subsidies for oil drillers and channel the money into a fund that would finance renewable energy projects and new technologies for conserving energy. Despite opposition from the oil industry and the Bush administration, which contended that the bill would unfairly single out oil companies for higher taxes and could increase the nation’s dependence on foreign oil.....

I am under the impression that all the taxes and regulations on oil industries have to pay to the feds for the priveledge to operate is much more than their gross profit margin or the available pay-out to shareholders.

14 posted on 01/18/2007 7:10:13 PM PST by perfect stranger (I'm no expert in rocket surgery but......)
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To: jdm

As long as you have to ga through AT&T Wireless, I'll never get one. Worst experience EVER with a cell phone company.


15 posted on 01/18/2007 7:42:49 PM PST by packrat35 (guest worker/day worker=SlaveMart)
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To: jdm

What do you know? The analysts were right.


16 posted on 09/13/2007 3:09:55 PM PDT by The Truth Will Make You Free
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