You are absolutely right on this. I have a very close relative that is with close ties to the Pentagon. They are seriously wondering what Bush is doing to manage the war on the home front. We are winning every battle, but Bush cannot seem to make a concerted effort to get his message out.
He can't get the message out because the MSM controls the message. I don't care how much we see on the net. Until the good news, and soldiers words hit the mainstream on a regular basis, his message won't matter.
I'm afraid it's too late but all he'd have to do is regularly come out and make some hay about a specific project successfully accomplished in Iraq. He could regularly make a big deal about the successes of a particular unit or soldier or Marine. The fact that the MSM would go nuts trying to rebut it would only fan the flames of public interest for more coverage. He has the power to create a competition in the media over which POV is more supportable. Right now the media is just chugging along with the same ole same ole. Running him over.