There was another earlier storemostly mail-orderlocated on Jericho Turnpike on Long Island, New York.
It had a name made from initials, something like "SJKWV". (Which I think stood for "Seven Jewish Korean War Veterans", or something like that.)
Even a friend who lived nearby at the time can't recall it, but I've got a steel-trap for trivia.
Any old-timers remember what store I'm talking aboutin the 60s and 70s?
Lafayette Radio- used to buy mail-order parts from them.
The store next door to mine in the old, long-burned-down Brunswick Mall was a franchise of theirs when it started out circa 1969.
I'd visited my local Shack to buy an extension antenna for my hand-held scanner. While paying up, the clerk asked me who provides my cell-phone service. When I answered I use a Trac-phone, he turned up his nose and suggested I should switch to their phones.
I just stared at him for a few beats... then quietly suggested (using my dangerously quiet voice) he finish up the sale so I could leave. He rang me out very quickly without further harassment.
Mark one up for counter-intimidation. ;-)