[durasell]

I say that he should maybe get together with a bunch of other table guys, maybe even the stool guys, and share the expenses of opening overseas markets.

[DeeOhGee]

That is certainly an option. He may find it more profitable to do it himself, and maybe diversify into stools, and corner that market. But he needs to spend the research money up front in order to determine if it is profitable. Ya gotta spend money to make money, and that expense is all his.

The company I own had a similar experience. We had this - what we thought - hot idea for an invention, and went to a patent attorney. He charged us a lot of money to research it and advise us; in the end we decided it was not profitable and didn't pursue it.

Was the money we paid the attorney wasted? Nope. Kept us from spending even more money and losing it. Now, we DID budget that money, i.e., we incorporated it into our business plan.

Ya gotta spend money to make money.