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Today Sponge contraceptive returning to market
associated press ^ | April 22, 2005

Posted on 04/22/2005 12:55:32 PM PDT by Dog Gone

Today Sponge contraceptive returning to market

Associated Press

TRENTON, N.J.  — The Today Sponge contraceptive is returning to the market after a decade as federal regulators deemed it "spongeworthy" again.

Allendale Pharmaceuticals said the Food and Drug Administration has approved U.S. sales of the sponge, which was the favorite nonprescription birth control product of women when it was withdrawn from the market in 1995.

"They can re-enter the U.S. market," FDA spokeswoman Susan Cruzan said today. "The product was found to be safe and effective."

The polyurethane sponges, which have been sold in Canada and over the Internet since March 2003, will be available soon on a company Web site and later at retailers.

"I'm overwhelmed," Gene Detroyer, president and chief executive officer of Allendale Pharmaceuticals, told The Associated Press in an exclusive interview. "I am pleased both from a business point of view ... and from the point of view that we can add another contraceptive for women."

Allendale bought rights to sell the Today Sponge several years ago from the prior manufacturer, American Home Products, which is now Wyeth of Madison. American Home stopped making the sponge rather than upgrade a manufacturing plant after FDA found deficiencies there.

The device's effectiveness and safety were never questioned.

The fierce loyalty of the product's fans was depicted in hilarious fashion on the sitcom "Seinfeld." The character Elaine Benes scoured stores for her favorite birth control, then stretched her supply by setting "spongeworthy" standards for prospective lovers.

The Today Sponge prevents pregnancy by covering the cervix and releasing spermicide from inside the soft, concave device. Roughly 250 million of the sponges were sold from 1983 to 1995.

While it was less effective than several other methods and does not protect against sexually transmitted diseases, the sponge achieved a wide following among women who saw advantages from spontaneity to availability.


TOPICS: Culture/Society; News/Current Events
KEYWORDS: prudebane; songeworth; spongeworthy
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1 posted on 04/22/2005 12:55:32 PM PDT by Dog Gone
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To: Dog Gone
The Today Sponge contraceptive


2 posted on 04/22/2005 12:57:07 PM PDT by Izzy Dunne (Hello, I'm a TAGLINE virus. Please help me spread by copying me into YOUR tag line.)
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To: Izzy Dunne

LOL, but she's a recptacle-tip for sure.


3 posted on 04/22/2005 12:58:05 PM PDT by Fierce Allegiance
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To: Izzy Dunne

But what about "Contraceptive SpongeBob"?


4 posted on 04/22/2005 12:58:15 PM PDT by kaktuskid
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To: Dog Gone
Today Sponge contraceptive returning to market

Along with more abortions, more sexually transmitted diseases, divorces, sexual objectification, etc...We are such a progressive society...-sarcasm

5 posted on 04/22/2005 12:58:22 PM PDT by frogjerk
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To: Dog Gone

6 posted on 04/22/2005 12:58:54 PM PDT by West Coast Conservative
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To: ecurbh

Elaine will be thrilled!


7 posted on 04/22/2005 12:59:07 PM PDT by HairOfTheDog
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To: Izzy Dunne

Contraception is contraception. Part and parcel of this countries moral decline.


8 posted on 04/22/2005 12:59:32 PM PDT by balch3
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To: Dog Gone

I was on a date back in '87. After excusing myself to the young lady's bathroom, I noticed a Today Sponge package in the trashcan. Feeling as though it was a sure thing, I returned to find as many ways as possible to bring the word "sponge" into the conversation. She caught on and I was quickly dismissed. Ah...brings back memories....


9 posted on 04/22/2005 1:00:37 PM PDT by edpc
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To: Dog Gone

10 posted on 04/22/2005 1:00:50 PM PDT by dfwgator (Minutemen: Just doing the jobs that American politicians won't do.)
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To: Laura Earl

You're beloved Elaine will be thrilled.


11 posted on 04/22/2005 1:01:50 PM PDT by Conspiracy Guy (Caution. Contents under pressure.)
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To: Laura Earl

Your beloved Elaine will be thrilled.


12 posted on 04/22/2005 1:01:57 PM PDT by Conspiracy Guy (Caution. Contents under pressure.)
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To: HairOfTheDog

As will those who weren't spongeworthy before.


13 posted on 04/22/2005 1:02:23 PM PDT by ecurbh (All I've ever wanted was an honest week's pay for an honest day's work.)
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To: dfwgator

LOL


14 posted on 04/22/2005 1:02:28 PM PDT by Conspiracy Guy (Caution. Contents under pressure.)
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To: Dog Gone

Elaine will be overjoyed!


15 posted on 04/22/2005 1:02:33 PM PDT by MineralMan (godless atheist)
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To: ecurbh

ROTFL! Indeed!


16 posted on 04/22/2005 1:02:45 PM PDT by HairOfTheDog
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To: Dog Gone
Attention men:

Will you be found to be sponge-worthy?

17 posted on 04/22/2005 1:03:06 PM PDT by Bloody Sam Roberts (The way that you wander is the way that you choose. The day that you tarry is the day that you lose.)
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To: edpc

I have done my best to repress all the memories of the times I struck out. Haven't quite succeeded yet, though.


18 posted on 04/22/2005 1:03:15 PM PDT by Dog Gone
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To: West Coast Conservative

LOL>..that's the first thing i thought about.....Elaine conducting a "spongeworthy" interview.


19 posted on 04/22/2005 1:03:49 PM PDT by kingattax
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To: Dog Gone

Remember my brother telling me that it took 3 children before the fact that neither the sponge nor the foam worked dawned on him and his wife. Had a good laugh on that one.


20 posted on 04/22/2005 1:05:16 PM PDT by lilylangtree (Veni, Vidi, Vici)
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