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Why Diamonds?
Google/ABC ^ | Feb 14, 2004 | John Stossel

Posted on 12/02/2004 2:40:42 PM PST by swilhelm73

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To: Gingersnap

It's Ron White who does it. He says it's close to truth in advertising. DeBeers keeps changing their slogan.

It was first "Diamonds.. are forever."
Then it was "this year, take her breath away."
"Diamonds.. render her speechless."
Well why don't they just come out and say it.

"Diamonds.. That'll shut her up......for a minute."


41 posted on 12/02/2004 4:45:38 PM PST by YoungHickey
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To: Mr. Mojo; Tensgrrl
perferable = preferable.

lol....I just realized that the "CZ" you were referring to is Cubic Zirconia. I had originally thought you meant Ceska Zbrojovka (a gun).

42 posted on 12/02/2004 5:23:02 PM PST by Mr. Mojo
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To: swilhelm73
One ad campaign asserted that "diamonds are forever." But they aren't.

Graphite is the stable form of carbon at room temperature and pressure, not diamond. Diamonds are hard but brittle: they will crack or chip. Diamonds will also burn.

Giving a diamond as the symbol of love implies that love is unstable, hard, and brittle, and that it can't stand the heat.
43 posted on 12/02/2004 5:24:45 PM PST by Logophile
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To: Harmless Teddy Bear
It is even more lovely because he took the time to find out what I loved and get it for me.

There's the real key! Nothing DeBeers has can compare to the caring of someone choosing something that we truly love. A small gift from the heart is worth more than all the diamonds in DeBeer's warehouse! :-)

44 posted on 12/02/2004 6:34:09 PM PST by Wneighbor
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To: swilhelm73

The DeBeers ads for diamonds are about as subtle as the ads for Viagra. I hate to point out the vulgarity in the ads, but have to--they scream to men, "buy her a diamond and you'll get some". The ads also work on women's psyches as well (in ways pointed out above), so I guess the ads are equal opportunity disgusting.


45 posted on 12/02/2004 9:32:13 PM PST by CivilWarguy
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To: CivilWarguy
The DeBeers ads for diamonds are about as subtle as the ads for Viagra. I hate to point out the vulgarity in the ads, but have to--they scream to men, "buy her a diamond and you'll get some".

You don't say...

She'll pretty much have to

46 posted on 02/01/2006 6:45:28 PM PST by bikepacker67
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