I frequent radio boards and whenever someone complains about stations dumping one format or another to make
more $$, I bring up a moment in the first episode of
WKRP. When Andy Travis dumps "beautiful music" for raucous rock, station owner Mrs. Carlson says, "Young man,
this radio station is a BUSINESS. It is not here for
your personal employer."
Travis replies, "Ma'am, I know it's a business...
and that's why I had to change the format..."
The famous scene from that episode: informed of the
format change, Johnny Caravella (Howard Hesseman)
drags a needle across a record ("...what's a record?")
and says "OK, Cincinnatti it is time for THIS town
to get DOWN! You've got Johnny--DR. Johnny FEVER
and I'm burning up in here! We're all in critical
condition, babies, but you can tell us where it
hurts...'Give it to me straight, Doctor, I can
take it!"
darn, me and my fast typing fingers again--"it is not here for your personal listening pleasure", that should say!
In that first episode, even though WKRP had changed to rock they still had the run the ads currently under contract--including ads for funeral parlors and rest homes.
VENUS FLYTRAP: "So let's get into it, my brothers and
sisters. Together we will growl and HOWL!!!...right
after this message from Shady Hills rest home."
COMMERCIAL: "Many of us have asked this age...old...
question. What happens when I can no longer feed
myself?"...
"I almost forgot one thing........ BOOOOOOOOOGGGGGGGGGGGGGGGGGGGEEEEEEEEEERRRRRRRRRRR!"