“...Janopaul says the figure equated to roughly “600,000 guitars and 200,000 amps”
Hang on.
800,000 units = $100 million? So each guitar or amp averaged about $120? I know Fender does make some less expensive amps and guitars, but I don’t see anyway that the average selling price of individual Fender amps and guitars is $120. Heck, a Mexican Strat is many times that price (and a pretty good guitar).
Good point. Even a Squier Bullet runs about $200 now.
Starter (or practice) amps retail in the $80 range, and figure wholesale is a fraction of that. I’ll bet they sell twenty 10 watt amps for every twin reverb.