Sadly, they've been very successful at this. Here are some examples:
Using the term "sexual orientation" instead of "sexual preference" is woke.
Using “gender” instead of “sex” is woke.
Using “Black” instead of “black” is woke”.
Using “gender affirming surgery” instead of “genital mutilation surgery” is woke.
Using "Undocumented immigrant" instead of "Illegal immigrant" or "Illegal alien" is woke.
Saying that someone was "assigned" a sex (or worse gender) at birth is woke. A person's sex is recorded at birth, not assigned.
Using the term "equity" (equal outcome) instead of "equality" (equal opportunity) is woke.
Affirmative Action = quotas = discrimination = woke.
Even here on Free Republic some FReepers use the terms "gender", "sexual orientation", and capitalize "black" wanting to be oh-so-modern and hip.
“Using the term “sexual orientation” instead of “sexual preference” is woke.“
I don’t know how old you are but I well recall when “ sexual orientation “ was the lying trick phrase of the moment.