I’m very familiar with this topic.
For example this chart says the market is highly fragmented, which is true. It’s fragmented because all the products are similar and essentially interchangeable and don’t do much that is novel. There’s no real reason to use one package over another.
Often what is presented as new is just management systems to make administrative tasks easier. For the most part management systems have been ported over to school administration.
I know this field very well, but at the higher level in the medical and health education market.