What would he do in the wild? Nothing. He cannot create matches. Has no concept of chemistry. And if they did manage to start a fire would burn down the whole forest. This is more evilution nonsense.
So what would a human do ? I think matches are very close to gun powder but I would have a hard time finding sulphur, potasium nitrate to make it and without looking it up, I don't know the proportions either. And frankly, it took humans a really long time to discover gunpowder.
No one is saying a chimp is as smart as human. What these people are saying is that humans and apes are not that far apart.
http://www.youtube.com/watch?v=RdVMQbZwP-0
I agree. The ability to strike a match is significantly different that actually making fire from raw materials. More pseudo scientific gobbledygoook from the pinhead crowd.