This is all about OLED technology. This will be a very big deal in a very few years. It will revolutionize HDTV and eventually eliminate the standard light bulb. An interesting read on current progress which includes an expensive but practical 11” TV made by Sony. It’s coming for sure but it will be a few years.
Wonder how much electricity they use compared to incandescent and flourescent. I just skimmed the article so maybe it said in there, but I didn’t see it.