"Duh, that was 10K, not 10Q. 10Q has it at 1.3 million that quarter, 10K has the yearly number. Still, way bigger than 12,000."
Sure there are more than 12,000 but them selling that many per quarter doesnt mean there are 25 million in use.
Apples represent a tiny fraction of the PCs sold throughout the world. Yes they have a good product but they don't have the market share. People have written code to attack apples so we know it can be done. MS has the market and is more profitable.