New Lawsuit Challenges The Owners Of James Bond For The Use Of Character's Name & 007

Screenrant ^ | February 17, 2025 | Bella Garcia

[Macho MAGA Man]

According to The Guardian, the owners of the James Bond franchise are facing a copyright lawsuit barring the use of the titular name and codename "007." A Dubai-based property developer, Josef Kleindienst, has filed lawsuits in the UK and EU challenging the James Bond trademark, arguing that Danjaq and Eon have not commercially exploited it across various goods and services for over five years. The claims target multiple versions of the Bond name, including "James Bond 007" and "Bond, James Bond."

What The James Bond Lawsuit Means For The Franchise The Legal Battle That Could Reshape 007’s Future

The legal battle over the James Bond trademark is a significant challenge for the franchise's long-time guardians. Under UK and EU trademark laws, if a name is not actively used for commercial purposes, it can be challenged. Josef Kleindienst’s claims allege that James Bond branding has not been commercially exploited in various areas, including digital media, "models of vehicles," and "electronic publishing."

The name of the iconic spy—played by a variety of actors, including Craig, Sean Connery, George Lazenby, Pierce Brosnan, Timothy Dalton, and David Niven in 25 James Bond movies—is being contested across various iterations: James Bond Special Agent 007, James Bond 007, James Bond, James Bond: World of Espionage and the famous "Bond, James Bond."

[Angelino97]

Roger Moore's TV series, The Saint, went on the air in 1962. Fleming might have remarked to someone, hey, that's how I imagined Bond.

[Monterrosa-24]

You’re right.