Where there's a profit to be made, there's a way.
On the downside, the government would probably resist commercializing a down-market competitor to their highly-regarded wine industry. Anoreth and I have a bet on future geopolitical events, and I've suggested a wine trip to New Zealand as a possible stake.
Bump the alcohol content way up into “spirits” territory just shy of Everclear, that would give it a certain appropriate mystique, sort of like those novelty Carolina Reaper hot sauces that people buy just to try on a dare, not because it actually tastes good. Flaming off the empties would just be an added bonus. Blue flame, thwoomp.