I’m guessing he’s under one of two possible influences: 1) he has a new book out and is trying to increase the sales anticipation, or 2) his organization’s reputation and status in the realm of polling has been markedly suffering under decreased paying customer demand for its services.
Either way, what he’s ‘revealing’ isn’t new news - we’ve been discussing all this here for the last 6 years.
But polls define reality in the mass mind. Discussing here doesn’t.