Anheuser-Busch renames Budweiser as 'America'

CNN Money ^ | 05/10/2016 | Aaron Smith

[Trump20162020]

Anheuser-Busch is renaming Budweiser, its most famous brand, as America.

All 12-ounce cans and bottles of Budweiser will feature the word "America" on their labels, instead of Budweiser, in the brand's distinctive cursive font.

The temporary label swap, which starts on May 23 and will go through the presidential election in November, is meant "to inspire drinkers to celebrate America and Budweiser's shared values of freedom and authenticity."

[dfwgator]

The only real “Budweiser” comes from the Czech Republic.

[Cboldt]

Maybe they are tired of litigating the international trademark suit.

[John W]

Will need plenty of the product on Election Day I’m almost sure.

[80skid]

Should have named it Sellout. See how many buy it then.

This is marketing hypocrisy.

[AZLiberty]

Bud Light continued to be the best selling beer in the US (at the time.)

Then they probably won't be renaming it "America Light".

[dfwgator]

Why don’t they just use the jingle from Team America in their commercials...”America.....F Yeah!”

[beelzepug]

“I wish Anheuser-Busch would make America Great Again, if it ever was.”

I wish Anheuser-Busch would make a Great American beer again, if it ever did.

[IamConservative]

Then they probably won't be renaming it "America Light".

Probably not a good career move for the CMO!

Renaming Bud to America is an attempt to polish a turd.

[arthurus]

I still won’t drink it.

[tnlibertarian]

Americ? :)

[PGalt]

Budwater? I haven’t had one in years. IPA guy.

[AF_Blue]

Rent a U-Haul to move (even if it’s Budget or Penske)

[puppypusher]

Thanks but no thanks.I’ll stick with my Sam Adams.A real beer.

[elcid1970]

Didn’t touch Bud even in Vietnam when it was the only brand they had. Then 2 1/2 years stationed in Germany drinking their wonderful beer. Someone said the only way to get used to American beer again was to take a German beer & start adding Clorox.

[Vermont Lt]

How ridiculous?

They would be better off putting goggles into every 12th can or so. At least that would be useful.

[lardog]

Well. now any libs who know me can say I hate America, and in this case they’d be right.

[StCloudMoose]

And they are not even an American owned corporation aymore

[Phlap]

I wonder how this will go down in Canada?

[jmcenanly]

Perhaps they intend to start importing real Budweiser Budvar which is a Czech Pilsner, not produced by Anheuser-Busch.

[BenLurkin]

Do they drink bud up there?