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My Theory on McDonald’s Demise
Rush Limbaugh.com ^ | October 19, 2015 | Rush Limbaugh

Posted on 10/19/2015 7:40:55 PM PDT by Kaslin

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To: Kaslin

The food isn’t that great.


41 posted on 10/19/2015 8:02:58 PM PDT by Bodleian_Girl (The other shoe is about to drop.)
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To: Kaslin
First McDonald's

42 posted on 10/19/2015 8:04:35 PM PDT by ETL (Ted Cruz 2016!! -- For a better and safer America)
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To: Norm Lenhart
Can't speak to twinkies being smaller as I've never had one ... packages of string cheese however ... you're right.

Everything is smaller. A box of honey nut cheerio's that I used to by for $3 is now 1/3 the size. A box used to last me two weeks easy, now 4, maybe 5 days tops.

43 posted on 10/19/2015 8:04:36 PM PDT by usconservative (When The Ballot Box No Longer Counts, The Ammunition Box Does. (What's In Your Ammo Box?))
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To: kjam22

No need to apologize. I had the same experiences on those fewer and fewer visits. I got tired of being disappointed. And not just with McD’s. “Have it your way” my azz.


44 posted on 10/19/2015 8:04:45 PM PDT by rockrr (Everything is different now...)
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To: Kaslin

There’s always a long line when I drive by one at lunch time


45 posted on 10/19/2015 8:05:43 PM PDT by nuconvert ( Khomeini promised change too // Hail, Chairman O)
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To: Kaslin

When it stopped being about 15c burgers, real milk shakes and great fries— and became about real estate (which is ALL it is now— location valuation, customer number impact etc)— that’s what’s done it, coupled with the unceasing attacks from nit picking little californication veggie burger eaters who force their stupid views on them, driving up prices and the cost of doing business.

Meat is good. Milk is good. Cream is good, and french fries in mixed beef tallow/vegetable oil frying- and salt, are GREAT! Affordable fast food at the time, which regular people in a hurry could eat and depend on without sitting around and counting the arugula leaves on their 1/2 ounce seared ahi tuna and some kind of fruity sauce glace’ for 22.00.


46 posted on 10/19/2015 8:07:22 PM PDT by John S Mosby (Sic Semper Tyrannis)
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To: Bodleian_Girl

I think part of it is—kids today don’t have a sentimental attachment to McDonalds the way a person who was a kid who grew up in the 70s/80s does. They have grown up with 20 such restaurants that they have memories tied to.


47 posted on 10/19/2015 8:08:03 PM PDT by riri (Obama's Amerika--Not a fun place.)
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To: ClearCase_guy
Cook the fries in beef tallow and people will come back.

Agree. I stopped going there sometimes in 1990s as I recall, when they switched to the fake vegetable oil tallow for the fries (can't stand the taste of that fake tallow flavoring). They were completely ruined, at least for me. While I can make burgers at home that are way better than McD's burgers (better quality meet, flavorings), I could never make fries at home that were as good as their original ones.

48 posted on 10/19/2015 8:08:10 PM PDT by nightlight7
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To: hinckley buzzard
You could take your girl to the movies and McDonald's afterwards for five bucks.

Actually, less than that. Movies were about one dollar a ticket and popcorn about 50 cents. Micky Ds was a 15 cent burger, 10 cent fries, and 10 cent coke. Unless of course your date was a glutton.

I remember taking Linda Lu uh..... Elke Sommer to a dinner at Mickey Ds and then the movie. Yeah, Elke Sommer...a great looker but ate like a horse. I'm glad I ditched her for a better looking woman. Yeah...

49 posted on 10/19/2015 8:08:31 PM PDT by driftless2 (For long term happiness, learn how to play the accordion)
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To: Kaslin

the food taste shit now, that’s why. They changed the recipe to cater to health nuts


50 posted on 10/19/2015 8:08:39 PM PDT by 4rcane
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To: Kaslin

I’d better use the Coupons they just sent me in the Mail before they go under.

Two for One Big Macs and Egg McMuffins here I come.

I may even have Breakfast for Dinner.


51 posted on 10/19/2015 8:09:01 PM PDT by Kickass Conservative (THEY LIVE, and we're the only ones wearing the Sunglasses.)
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To: Kaslin

Should McDonald’s go out of business, I certainly won’t miss them.


52 posted on 10/19/2015 8:09:32 PM PDT by AlaskaErik (I served and protected my country for 31 years. Progressives spent that time trying to destroy it.)
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To: Kaslin

There’s a hot dog/burger chain in Houston called “James’ Coney Island”. They’ve been around and had that name since the 1920s.

Now they call themselves JCI Grill, tossing out a bit of Americana to sell it as ‘healthier’ and upscale the meals from fast food to fare maybe suited to a Chili’s.

Good way to kill a nearly 100 year old business, toss out the identity, the menu, and the old customers.

McDonald’s recently had a nationwide overhaul of the look of the restaurants (that couldn’t have been cheap for the franchises). And it downsized the size of those arches you could see down the street. Now, I could understand for new franchises maybe things would be different but they did this to the old restaurants too.


53 posted on 10/19/2015 8:12:44 PM PDT by a fool in paradise (Will Bernie Sanders run as an Independent if he does not get the nomination of the Democrat Party?)
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To: hinckley buzzard

It is not about how many people you have in a restaurant, it is all about the food cost numbers. With the pressures of skyrocketing beef prices, along with everything else, $15/hr minimum wage and pressures to keep the prices about the same, is a no win situation.


54 posted on 10/19/2015 8:12:48 PM PDT by mazda77
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To: All

McD’s strayed too far from the simple menu that was it’s strength in it’s SoCal roots...another SoCal chain took that concept over and is doing fine...In-N-Out Burger!


55 posted on 10/19/2015 8:13:12 PM PDT by Drago
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To: Kaslin

McDonald’s headquarters caused the most damage. I ate at McD’s mostly on road trips and was turned off when the emphasis on cleanliness went out the window.

McD’s also tried to compete with Starbucks with the Cafe thing. Huge waste of money and failure.

The quality of the food has gone downhill considerably.


56 posted on 10/19/2015 8:15:13 PM PDT by sockhead
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To: Kaslin

If McDonald’s is really in serious trouble there is no doubt it is caused by the federal government.

Over regulation, new fees and taxes, and the crushing weight of Obamacare kill businesses every day.

It is not only the effect of government overreach on the retail business itself.

It drives up the costs every ancillary service and product and every aspect of doing business.

From producing farm tractors, fuel to run farm machinery, the seed to plant, harvesting, aninmal feed, processing, packaging and transporting products right on up to trash removal.


57 posted on 10/19/2015 8:16:28 PM PDT by Iron Munro (The wise have stores of choice food and oil but a foolish man devours all he has. Proverbs 21:20)
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To: Kickass Conservative

Anyone who wants to mail me extra Egg McMuffin coupons is free to do so!


58 posted on 10/19/2015 8:17:25 PM PDT by steve86 (Prophecies of Maelmhaedhoc OÂ’Morgair (Latin form: Malachy))
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To: Kaslin

Over the years my appreciation for McDonald’s as changed with inverse proportion to the size of their menu. I think their service varied in the same manner.


59 posted on 10/19/2015 8:17:28 PM PDT by clearcarbon
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To: Kaslin
Taking the beef tallow out of the french fries to satisfy the militant vegetarians - who would never eat at McDonalds in the first place - was one of their first mistakes.

But what is really killing McDonalds is that they have been upstaged by competitors who present a more upscale experience and attract an upwardly mobile clientele. Starbucks, Chipotle, P.F. Changs, Panera Bread, to name a few.

For some reason, McDonalds appears to attract mostly people from the lower classes and many feel uncomfortable when they go in there, especially in urban areas. I remember when McDonalds was full of families with kids. Most stores had a children's playground or even "ball pits" inside the stores. Now those play areas are empty and a McDonalds is likely to be frequented by threatening local toughs with hoodie sweaters, ball caps and "I hate the world" expressions on their face.

Contrast that to the young people you see at a Chipotles or Shake Shack. They are a clearly non-threatening crowd in preppie clothing and they are likely to be glued to mobile phones and tablets as they make their way through the line to order and receive their food. And they typically have more money to spend than the McDonalds crowd.

Many young people would never consider going to a McDonalds because it is considered "downmarket."

Until McDonald's finds a way to gentrify it's image and attract more upscale clientele like Chipotle, it is doomed in the long term. Also, they need to lose that clown mascot. Creepy as heck.


60 posted on 10/19/2015 8:18:14 PM PDT by SamAdams76 (Businessmen use their own money to succeed. Politicians take other people's money and fail.)
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