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Nine Beers Americans No Longer Drink
Yahoo ^ | 7 Dec 2012 | Michael B. Sauter and Alexander E.M. Hess

Posted on 12/09/2012 7:40:10 PM PST by shove_it

After three years of declining sales, shipments of domestically sold beer are up by more than 1% in the United States this year. Sales of light beer and specialty beer, such as Budweiser Light Platinum, Shock Top, and Blue Moon, have been the driving force in the resurgence of U.S. breweries.

While sales of specialty, craft, and small-market beers have improved dramatically, many of the traditional, full-calorie beers that were once the staples of most breweries have fallen behind. In the five years ending in 2011, sales of Budweiser, which was once the top-selling beer in the country for years, have fallen by 7 million barrels. Sales of Michelob are down more than 70%. Based on data provided by Beer Marketer’s INSIGHTS, 24/7 Wall St. reviewed the nine large — or once-large — beer brands with a five-year decline in sales of 30% or more...

(Excerpt) Read more at finance.yahoo.com ...


TOPICS: Business/Economy; Culture/Society
KEYWORDS: beer
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To: shove_it

Michelob Ultra Lime Cactus is not bad.


101 posted on 12/09/2012 9:03:43 PM PST by rawcatslyentist ("Behold, I am against you, O arrogant one," Jeremiah 50:31)
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To: shove_it

Ahh while sipping my Victory Prima Pils. Lived and saw die two breweries in my neighborhood. I can still smell the yeast oozing from the Schmidt’s brewery on saturday mornings. Ortlieb’s closed and tried the craft beer craze but never took off. great jazz club in the old tappy at the site. now the yuffies have moved in. from wiki: Schmidt’s, Philadelphia’s largest and most famous brewery, established in 1860. Schmidt’s was the last survivor of Philadelphia’s brewing industry, closing down in 1987, me: the site is now a goofy looking piazza. They tore the building apart to get those stainless steel tanks out from both breweries.


102 posted on 12/09/2012 9:03:55 PM PST by kvanbrunt2
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To: X-spurt
Another German heritage beer very few may have heard of that is very good is Kuntsmann (yeah what a name!)

I think it was spelled with an "s" before the "t".

Kunstmann.

But I like your spelling of it better. :)

103 posted on 12/09/2012 9:06:49 PM PST by FreeReign
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To: shove_it

They left out Falls City Beer. That was some nasty stuff.


104 posted on 12/09/2012 9:08:08 PM PST by LouAvul
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To: dfwgator

Growing up in the hill country, that was what most people would drink. The cheapskates drank Pearl.


105 posted on 12/09/2012 9:08:42 PM PST by Army Air Corps (Four Fried Chickens and a Coke)
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To: llevrok
Out here in the Pac Northworst, some great old local breweries are long gone: Rainier, Blitz, Olympia..

I had a friend who said, "I don't like beer, but I can drink Oly".

106 posted on 12/09/2012 9:09:01 PM PST by Alaska Wolf (Carry a Gun, It's a Lighter Burden Than Regret)
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To: shove_it
BTW, I was just kidding about Sapporo....Even though it's slightly radiated and provides a needed kick, their support team and marketing dept are top shelf.

When they sail in a super tanker of suds...Be sure to negotiate. It's like doctors...Big cash discounts.

107 posted on 12/09/2012 9:11:03 PM PST by dragnet2 (Diversion and evasion are tools of deceit)
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To: Yardstick

I used to drink Michelob, but somewhere along the way it turned into headache beer for me. Can’t finish one without a raging headache, just like Budweiser.

Drink Miller Lite or Corona just fine when I want a beer.


108 posted on 12/09/2012 9:11:03 PM PST by FrogMom (Chicken Little is coming, and he's right!)
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To: OldMissileer
Probably looked something like this:

Kroger Beer

109 posted on 12/09/2012 9:11:15 PM PST by Yardstick
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To: Yardstick
http://www.lootcorp.com/wp-content/uploads/2008/06/generic-beer.jpg

lolz

110 posted on 12/09/2012 9:13:05 PM PST by GeronL (http://asspos.blogspot.com)
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To: shove_it

I remember a time in the 70s when women would sleep with you just because you were drinking Michelob. If you were drinking Heineken, you would get two women.


111 posted on 12/09/2012 9:13:11 PM PST by Kirkwood (Zombie Hunter)
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To: Oberon

It looks like you could stand a fork up in that beer.


112 posted on 12/09/2012 9:17:34 PM PST by Husker24
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To: Free Vulcan

We used to call that Milwaukee’s Beast.


113 posted on 12/09/2012 9:18:14 PM PST by FrogMom (Chicken Little is coming, and he's right!)
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To: shove_it
5. Old Milwaukee

> Sales loss (2006-2011): 52.8%
> Brewer: Pabst Brewing Company
> Barrels sold (2011): 460,000

Old Milwaukee is brewed by the Pabst Brewing Company, which sold itself to C. Dean Metropoulos — described by The New York Times as “a veteran food executive known for corporate turnarounds” — in 2010. Last year, the Chicago Tribune reported that employees felt Metropoulos’ marketing plans were moving the company away from the philosophies and practices that made it successful. From 2010 to 2011 alone, sales decreased by 12.4% — worse than 80% of top brands.

In college, this was the beer that my friends and I always bought, because we were always short on funds and it was always on sale. Sorry to hear it made the list!

114 posted on 12/09/2012 9:32:04 PM PST by Brandonmark (OWCM is The new American Minority!)
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To: shove_it

Rahr brewery from Ft. Worth. Too many good ones to list them all, but the Ugly Pug dark and the Full Sail pale ale are my faves.


115 posted on 12/09/2012 9:33:24 PM PST by manic4organic (It was nice knowing you, America.)
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To: shove_it
While regular, full-calorie beer was once the mainstream, now light has become the primary beer of choice.
/snip
The U.S. beer leader is, by a long shot, Bud Light, with 39.15 million barrels sold last year.

"There are no strong beers, only weak men"

39.15 million barrels of Bud Light? No wonder this country is in the crapper

The US has dozens and dozens of very fine craft beers. A genuine pleasure to drink. I sample them in every city I go to. Have a bottle of Kentucky Bourbon Barrel Ale. It's real beer.

116 posted on 12/09/2012 9:36:10 PM PST by ChildOfThe60s (If you can remember the 60s.....you weren't really there)
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To: Kirkwood
I remember a time in the 70s when women would sleep with you just because you were drinking Michelob. If you were drinking Heineken, you would get two women.

And all the time I thought it was the grade A Columbian that warmed them up.

117 posted on 12/09/2012 9:39:20 PM PST by ChildOfThe60s (If you can remember the 60s.....you weren't really there)
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To: X-spurt
The Mexican beers most all have German heritage by German immigrants back in the 1800’s.

Frankly, I've always like Mexican beers.

In college, I asked my German instructor -- a native German with an insatiable thirst for beer -- what it was that made the Mexican beers so good.

His answer: "German brewmasters". <

Agree, Shiner Bock is a marvelous beer, especially on tap. It's a beer you can "chew". Wife won't use anything else to make bread, either.

118 posted on 12/09/2012 9:50:11 PM PST by okie01 (THE MAINSTREAM MEDIA; Ignorance on parade.)
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To: shove_it

Murphy’s Irish Stout — like Guinness, but better!


119 posted on 12/09/2012 9:51:39 PM PST by Behind the Blue Wall
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To: Yardstick

I think that is the one!


120 posted on 12/09/2012 9:53:35 PM PST by OldMissileer
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