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Chick-Fil-A Gay Flap A 'Wakeup Call' For Companies
NPR ^ | 7/27/12 | Elise Hu

Posted on 08/01/2012 6:27:34 AM PDT by DallasBiff

Americus Reed, a marketing professor at University of Pennsylvania's Wharton School who studies brand loyalty, says Cathy underestimated what might happen once his comments to a niche religious publication and a syndicated radio show spread to a wider audience.

"I think this is part of the wake-up call for companies to understand that social media makes these decisions very, very risky," Reed said, "because it's much easier now for these messages to get out to consumers and consumers to virtually organize."

(Excerpt) Read more at npr.org ...


TOPICS: Business/Economy; Culture/Society; News/Current Events
KEYWORDS: boycott; buycott; chickfila; freedomofreligion; homosexualagenda; marriage; npr
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To: DallasBiff

translation: Van Jones and his band of merry thugs will get you, and your little dog too!


41 posted on 08/01/2012 7:30:20 AM PDT by Buckeye McFrog
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To: CaptainK

“If there was one in my area I would.”

The closest one to me is 40 miles away (near Travis AFB).

I’m gonna crank up the Harley today, and go anyway. And I’ve never been to a CFA before.

Worth it.


42 posted on 08/01/2012 7:30:44 AM PDT by Tigerized ("..and whack 'em, and whack 'em, and whack 'em!' cried the Toad in ecstasy." (also my 2012 strategy))
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To: DallasBiff; All
This will be an interesting "war" but I think you and others are silly to compare to JCP.

That company has been in financial trouble for a long time despite pandering to "traditional families" for its entire existence. They had to do something and they did. Layoffs were already expected before the flap as part of restructuring.

Chick-Fil-A will 'win' short term but it's anyone's guess if it'll be sustained. Any business needs a steady supply of new customers and if young people do not become patrons over this issue, he'll eventually go out of business.

43 posted on 08/01/2012 7:31:03 AM PDT by newzjunkey (Pontius Pilate 'voters' are arrogant, delusional, lilly-livered collaborators.)
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To: Ingtar

Bought chicken biscuits for the employees this am..80 of them. The girl at the counter had a jaw drop on that one..and I was not the only person buying in bulk.


44 posted on 08/01/2012 7:33:26 AM PDT by BubbaJunebug
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To: DallasBiff
delusional yet again the left are
45 posted on 08/01/2012 7:34:28 AM PDT by manc (Marriage =1 man + 1 woman,when they say marriage equality then they should support polygamy)
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To: Uncle Slayton
For some reason, their spending power is much greater than regular people.

DINKs. Dual income, no kids.

46 posted on 08/01/2012 7:37:06 AM PDT by JimRed (Excise the cancer before it kills us; feed &water the Tree of Liberty! TERM LIMITS, NOW & FOREVER!)
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To: DallasBiff

I agree with you. I’ve never eaten there because I’m vegetarian (yes, I know, that’s like saying I’m an alien here) but I’ve eaten there 2x in the last 4 days.


47 posted on 08/01/2012 7:39:52 AM PDT by leapfrog0202 ("the American presidency is not supposed to be a journey of personal discovery" Sarah Palin)
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To: JimRed

Being a DINK would have no impact on this as the money spent on kids is money that counts as money being spent.

They gay dollars have the same value as regular dollars.


48 posted on 08/01/2012 7:41:58 AM PDT by Uncle Slayton
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To: Uncle Slayton; All
You are making a great decision, but it is frightening that every gay in the country can spend $365.000 a day on goods and services.

Sounds like class warfare rhetoric to me but, setting that aside, I don't know gays with that kind of buying power ($130K per year on goods/services) and tax data tells me there's very, very few Americans in that category period.

These days the homosexuals I know are just getting by, several looking for work, like anyone else.

It's about choices. If "regular people" choose to have more kids or one chooses not to work or be underemployed for flexibility in the home, they'll have less money for other things. If they have fewer kids, the opposite is true. If they delay having children into your late 20s, early 30s, you may be better off financially and they as well.

One irony I see is if they were encouraged to pair off and adopt or have children through surrogacy their "buying power" would drop in line with heterosexual couples who make those choices.

Lastly, you won't find many homosexuals as teen parents either.

49 posted on 08/01/2012 7:47:23 AM PDT by newzjunkey (Pontius Pilate 'voters' are arrogant, delusional, lilly-livered collaborators.)
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To: DallasBiff

James Okeefe exposed NPR when he did and interview posing as Muslims willing to spend $5mil to get out a favorable view of the Muslim Brotherhood.
http://ts3.mm.bing.net/thumb/get?bid=s%2bWeZ2jQMR77eQ&bn=CC&fbid=7wIR63%2bClmj%2b0A&fbn=CC
Why do people listen to them?


50 posted on 08/01/2012 7:48:02 AM PDT by outofsalt ("If History teaches us anything it's that history rarely teaches us anything")
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To: newzjunkey

They will continue to grow and add customers because they have a good product at a reasonable price and they have the best customer service not only in the industry (fast food) but maybe for any industry. There is not one full service high end restaurant I have EVER been to that compares to the consistent friendly customer service of CFA.


51 posted on 08/01/2012 7:51:59 AM PDT by mikesmad
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How long will it be until we see the modern equivalent of pink Star of Davids paint brushed on store fronts? (Rhetorical question)
52 posted on 08/01/2012 7:53:14 AM PDT by llevrok (2012 : Elect Adults)
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To: DallasBiff

Liberal fools like this make me wish for another civil war: Them on one side, people who understand the importance of the biblical worldview to the survival of America on the other. It would be bloodless, because liberals are self-obsessed and would just run away, to France or somewhere else that’s “enlightened”.


53 posted on 08/01/2012 7:53:35 AM PDT by mikeus_maximus (I won't vote for Romney, period. Voting for "the lesser of two evils" is still voting for evil.)
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To: Arm_Bears; Rides_A_Red_Horse
Americus Reed, a marketing professor at University of Pennsylvania's Wharton School

Marketing is when you listen to HuffPo, Maddow, Matthews et al and "sell" their twisted logic to your students, who just need another couple of credits to pass the course.

54 posted on 08/01/2012 7:55:39 AM PDT by Albion Wilde (Liberty means responsibility. That is why most men dread it. -- George Bernard Shaw)
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To: DallasBiff

I plan on going there today. Get grilled chicken and coleslaw with ice tea.


55 posted on 08/01/2012 7:58:28 AM PDT by CORedneck
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To: DallasBiff

Cut all money to NPR and PBS.

Loved my chicken biscuit this morning.


56 posted on 08/01/2012 8:05:59 AM PDT by ryan71
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To: DallasBiff
"Don't throw me in that briar patch."
57 posted on 08/01/2012 8:13:49 AM PDT by E. Pluribus Unum (Government is the religion of the collectivists.)
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To: Albion Wilde
Sad, they wasted the name Americus on him. Communus would have been more appropriate.
58 posted on 08/01/2012 8:15:02 AM PDT by ryan71
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To: DallasBiff

And anti-Christian bilge such as this is a wake-up call to Christians to elect more TEA Party/small government candidates who will pull taxpayer funding from this ungodly waste of our hard-earned money.

Conservatives should not fund NPR or PBS Leftists. It’s like paying for the bullets they are shooting at us.


59 posted on 08/01/2012 8:20:51 AM PDT by txrefugee
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To: Albion Wilde

Wow, a two-fer....Black and Homosexual. UP gets extra points for that on their Affirmative Action Hires list.


60 posted on 08/01/2012 8:25:43 AM PDT by txrefugee
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