Huh? 360 is at market saturation? You need to put the crack pipe down.
Really? Is the rate of sale for X-Box360 going up, or down? If you were ever interested in ever getting an X-Box360, chances are pretty good you already have one.
When the amount of product provided in a market has been maximized in the current state of the marketplace. At the point of saturation, further growth can only be achieved through product improvements, market share gains or a rise in overall consumer demand.
Product improvement would be larger hard drives and the Kinect system. Consumer demand is stagnant, driven primarily due to replacment costs of the now defunct 1st, 2nd and 3rd generation RROD issues. Further evident in the "Give away" programs MSFT is promoting to students when they buy a new computer