We know him as we go to his church...
You might want to have a look at this video concerning a number of 'prosperity' gospel 'preacher' types, including the grampa of their ilk, Kenneth Copeland. Just a little yeast goes a long way!
Amazing how similar their 'gospel' is to the 'law of attraction' and 'The Secret'. The old serpent's tricks are as old as eternity, yet so many STILL fall for his lies.