[Forty-Niner]

That ad’s how you spell “despiration.”

[MestaMachine]

http://www.urbandictionary.com/define.php?term=Despirate

2. Despirate
Adopting pirate like tactics when you have very few options left.

despirate = desperate + pirate
When it’s a question of survival, small brands adopt despirate tactics
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It works.

[IllumiNaughtyByNature]

It was an attempt to stave off the inundation of preachers, pastors and church personnel who were preaching against this administration and it's anti-faith based policies.

There is a hidden evangelical vote no one talked much about this year...that stayed home in 08, that is coming out in mass this year. not specifically against Obama, but the entire administration.