Posted on 06/26/2017 6:19:01 PM PDT by Enlightened1
CANNES — CNN boss Jeff Zucker says despite Donald Trump’s war on the network and what the president says is “fake news,” he is certain that CNN maintains the trust of its viewers, as it extends into digital brands to attract a younger audience.
Speaking at Cannes Lions, he said, “CNN has been around for 37 years, our trustworthiness today is the same as it was a year ago, before people in high offices started questioning it. We know that through our own brand research. Just because somebody says you are not trustworthy, that doesn’t mean it is so … CNN’s brand equity is built over 37 years doing hard work in very dangerous places … those who rely on CNN trust CNN more than ever.”
He appeared on a panel with YouTube star Casey Neistat, who attracts nearly 6 million viewers a day and who just signed a deal to produce an original video brand and a daily news show for CNN. The network, which acquired Neistat’s mobile video sharing app Beme for a reported $25 million earlier this year, is banking on Neistat’s appeal to entice millennials to tune in.
Zucker said, “The world has changed — we can all get news 24/7 from any device, any outlet … but we want to tell different stories in different ways, and add to the news. We are not going to attract new viewers by just feeding CNN onto different platforms.
“Everybody has an iPhone, everyone can be a reporter now. Everybody can tell a story from every part of the world. Why places like CNN matter is that it is still important to bring them together, put context around it and explain it.”
(Excerpt) Read more at pagesix.com ...
LMAO!!!
There’s no cure for stupid .
CNN, the most trusted name in Very Fake News.
Yeah...rightttttttttt!!!!!!!!!
All 5 of them? I don’t think so.
Jeff Zucker: “Liberal viewers More Gullible Then Ever”
Such denial.
Zucker the Sucker.
Every shiny object has a hook in it Zucker.
Never been to a bait shop?
Good luck losing from here on out.
If you say so, Jeff. I quit watching CNN 5-10 years ago.
“There’s a Zucker born every minute.”
It’s twue.
Both viewers trust CNN completely.
Well, yes on both counts. That's why you're fake news.
Zucker likes his own smell, that’s for sure.
I trusted CNN in the early 80’s when they were trying to do it right.
Ancient History.
Seriously.
CNN is a biased partisan mess, and has been for decades.
CNN used to *OWN* cable news. Now Fox does.
That is because our media is completely out to lunch, for one side.
Fox however needs to get back to us.
Because they seem to be out to lunch, at the moment.
ML/NJ
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.