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Dive for cover, in a $36,000 family bomb shelter
The Standard-Examiner ^ | January 11, 2014 | Mark Saal

Posted on 01/11/2014 4:48:20 PM PST by 2ndDivisionVet

(VIDEO-AT-LINK)

BOUNTIFUL -- It sits in the parking lot of the Emergency Essentials store in Bountiful, all but daring you not to stop and stare.

The massive, bright yellow, corrugated metal section of pipeline is 10 feet across and thrice that length, with a few smaller sections of pipe sticking out at various angles. And just in case that's not enough of a draw for the terminally incurious, there's even a banner on the side -- at least there was until the last Bountiful windstorm -- that reads "Tour a 'Bomb Shelter' ... Atlas Survival Shelters."

Bomb shelter?

Trust us, you want to tour this.

"My shelters have been global news the last two years," says Ron Hubbard, president and CEO of Atlas Survival Shelters, based out of Los Angeles. Think of it, he says, as an insurance policy that can be buried in the ground.

"It is nothing more than an insurance policy," Hubbard explains. "You hope you never use it, but this is insurance for your No. 1 asset -- your family."

Hubbard had been looking for a place to display a model shelter in Utah. The Beehive State is a top consumer of his product.

"Utah is a major market for us," he said. "For the amount of shelters in the ground, it's probably No. 2 in the country."

Texas gets more publicity in the doomsday survival business, but Hubbard says there's a reason that most companies making survival supplies are based in Utah.

"Utah is the prepper state," he said.

Last year, Hubbard hooked up with the people at Emergency Essentials, an Orem-based company with four locations in northern Utah, to display one of his shelters in front of the Bountiful store. Although Emergency Essentials doesn't sell the shelters, and merely refers interested customers to Atlas, the arrangement is "mutually beneficial," according to Dean Hale, director of marketing for Emergency Essentials.

Haley Williams, store supervisor for the Bountiful store, says the bomb shelter arrived on a flatbed truck sometime around the end of August.

Why the Bountiful store?

"All our other stores share a parking lot," she said. "We're the only ones with our own parking lot."

And the yellow shelter has been quite popular, according to Williams. Tours are offered, and they get multiple requests each day to see the inside of it.

"We've even had Scouting groups come through and tour it," she said.

Valorie Hoskins, a professional preparedness consultant with the Bountiful store, says lots of folks come by and take family photos next to the bomb shelter. And, she notes, reaction to its presence has been largely gender-specific.

"Women are like, 'Kill me now,' Hoskins said. "Men are like ... 'Man cave!' "

One customer even got angry when store employees wouldn't allow him to tour it during a summer thunderstorm.

"It's metal!" Hoskins says. "In a lightning thunderstorm!"

The Ford of shelters

Hubbard says he's been referred to as the Henry Ford of survival shelters, insisting he's brought affordable survival shelters to the masses.

"If you can afford to buy a second car, or a boat, you can afford a shelter," Hubbard says. "And that wasn't always the case."

Hubbard says his shelters aren't just some dank, dark hole in the ground. In addition to things like a decontamination shower, blast hatch and full NBC (nuclear, biological, chemical) air filtering system, they also feature a fridge, microwave, flat-screen TV, full bathroom, "master bedroom" and more.

Time was, such survival shelters were only for the wealthy, according to Hubbard. His shelters start at $35,900, and top out at $85,900.

"I make shelters so nice that more than half of the people who put them in live at least a part of the year in them," Hubbard said. "It's just like buying a pre-manufactured house, but this one is designed to be buried in the ground."

Atlas Survival Shelters began in 2011. When it started, Hubbard was simply looking for a shelter for his family.

"Everything was either too plain and simple, or over-priced," he said. "... I wanted an interior as comfortable as a house, but I didn't want to spend a fortune."

The display model in Bountiful is one of the company's smaller ones -- just 30 feet long. Normally, Hubbard says, they're 51 feet long.

'Duck Preppers'?

And Hubbard has big plans for the future of his company. He hopes to display more bomb shelters -- a second display shelter is scheduled to be set up soon in Draper -- and he's in the early stages of developing "private prepper communities" around the country. These communities would be similar to a gated community or RV park -- but all the residences are buried 10 feet down. And Hubbard says there are plans this summer for a new reality television show on "a major network" that will deal with one of these new communities. He describes it as "Duck Dynasty" meets "Doomsday Preppers."

The reasons people consider buying a survival shelter are varied, according to Hubbard. Terrorist attack, nuclear explosion, World War III, civil unrest, pandemic -- the list goes on.

"The typical reason is for what people are afraid of in the U.S. -- the collapse of American civilization as we know it," he said. "They're looking toward the future."

Hubbard warns that if things don't change politically in this country, he believes it will "end in a civil war that will dwarf the one in 1862." He encourages anyone who can afford it to consider a survival shelter.

"When the president of the United States is threatened, they grab him by the neck, throw him down an elevator and put him in a bunker," Hubbard said. "If it's good enough for the president, it's good enough for you."

And while Hubbard realizes some see "preppers" as nuts, he calls it simply being ready for the future.

"There is nothing crazy about this," he said. "It's like having an underground cabin that just happens to be bomb-proof."


TOPICS: Business/Economy; Constitution/Conservatism; Culture/Society; US: Utah
KEYWORDS: bombshelter; preppers; prepping; survival; utah
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To: 2ndDivisionVet
Guess the chance of nuclear war is worse now than the 1950s when fallout shelters were all the rage.

Guess Obama is spurring one industry as least.


21 posted on 01/11/2014 5:43:22 PM PST by garjog (Obama: making the world safe for Sharia.)
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To: tanknetter

“You mean that new septic tank I had put in? Yeah, I know we have city sewers, but I’m planning on living off the grid.”


22 posted on 01/11/2014 5:50:06 PM PST by Hugin
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To: 2ndDivisionVet
"We don't need no stinkin' key."


23 posted on 01/11/2014 5:54:44 PM PST by moovova
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To: Kartographer
Nice sized screen. Question: What films should be available to watch? 1. 'The Road' In "The Road," an unnamed disaster destroys society and wipes out most of life on Earth. The few survivors live in a world where their only sources of nutrition are the food made before the disaster and each other. 2. Mad Max. 3. 12 Monkeys 4. ...
24 posted on 01/11/2014 5:55:18 PM PST by garjog (Obama: making the world safe for Sharia.)
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To: 2ndDivisionVet

Well at least there’s plenty of natural light.

But seriously folks, the best place to be is on the water, with washed decks. Barring that, in MIDDLE floors of buildings.

Radioactivity is HEAVY. It sits on roofs and sinks into the ground.

You’re better off on the 3rd floor of a tenement than 6’ under!

(Not that I’m a scientist, but... OK I’m a scientist.)


25 posted on 01/11/2014 5:59:49 PM PST by golux
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To: 2ndDivisionVet

World War II Anderson Shelters

http://www.andersonshelters.org.uk/


26 posted on 01/11/2014 6:04:33 PM PST by njslim (St)
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To: tanknetter

I would rather fight defending my preparations to survive, which is already something that I planned for when preparing, than to merely die, because I didn’t prepare.

Even pioneer families had to fight to defend their goods and shelter from roaming looter packs.


27 posted on 01/11/2014 6:05:27 PM PST by ansel12 ( Ben Bradlee -- JFK told me that "he was all for people's solving their problems by abortion".)
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To: njslim

A sense of security NOT!


28 posted on 01/11/2014 6:06:49 PM PST by mason-dixon (As Mason said to Dixon, you have to draw the line somewhere.)
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To: garjog

when the poop hits the fan and the grid goes down, well.. the room will be as dark as the screen.


29 posted on 01/11/2014 6:07:37 PM PST by cableguymn (It's time for a second political party.)
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To: 2ndDivisionVet

Actually, they don’t.


30 posted on 01/11/2014 6:08:26 PM PST by Tea Party Terrorist (Why work for a living when you can vote for a living?)
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To: ansel12

put one of these in your back yard for all to see.. haul empty boxes in like your stocking it up.

Then when the SHTF bug out to the real hide out :)

spendy decoy yes, but it’ll probably buy you the time you need to escape.


31 posted on 01/11/2014 6:09:56 PM PST by cableguymn (It's time for a second political party.)
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To: 2ndDivisionVet
Time was, such survival shelters were only for the wealthy, according to Hubbard. His shelters start at $35,900, and top out at $85,900.

Not in this economy. You still have to have the land. Getting a permit would get the gossip going and trucking a big yellow thing down main street would cause a lot of nosy nellies to take notice. The only way to do it is to do it yourself in the back forty of your property with no close neighbors. The first teen year old who finds out about it will have his friends over the next day plugging up the air vents.

32 posted on 01/11/2014 6:11:35 PM PST by bgill
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To: 2ndDivisionVet
More than just an "insurance policy", one of these could easily serve as additional cold storage space, rec room, man cave, study room, and/or other daily usable space.
33 posted on 01/11/2014 6:15:30 PM PST by meadsjn
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To: dfwgator

....”The key word is survival in the new frontier.”


34 posted on 01/11/2014 6:28:34 PM PST by Rockitz (This is NOT rocket science - Follow the money and you'll find the truth.)
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To: blueunicorn6

she just wants the bomb shelter to look gneiss when the neighbors come over.


35 posted on 01/11/2014 6:38:23 PM PST by Redcitizen (Never bring a tank to a Chuck Norris fight.)
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To: 2ndDivisionVet

Wingding bump


36 posted on 01/11/2014 6:44:49 PM PST by kanawa
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To: 2ndDivisionVet

No way am I living in anything that’s 20 feet underground. I don’t even want to be 6 feet under so I’m being cremated.


37 posted on 01/11/2014 6:48:36 PM PST by JouleZ (You are the company you keep.)
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To: garjog

Nice sized screen.

Question: What films should be available to watch?

1. ‘The Road’ In “The Road,” an unnamed disaster destroys society and wipes out most of life on Earth. The few survivors live in a world where their only sources of nutrition are the food made before the disaster and each other.
2. Mad Max.
3. 12 Monkeys
4. ...


38 posted on 01/11/2014 6:56:05 PM PST by garjog (Obama: making the world safe for Sharia.)
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To: cableguymn

“when the poop hits the fan and the grid goes down, well.. the room will be as dark as the screen.”

No, these babes have generators.


39 posted on 01/11/2014 6:57:35 PM PST by garjog (Obama: making the world safe for Sharia.)
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To: bgill

“Getting a permit “

Yes, you would need to prepare an environmental impacted statement, get triplicate permissions from Homeland Security, and the OK by Obamacare navigators since radiation affects health.


40 posted on 01/11/2014 7:02:00 PM PST by garjog (Obama: making the world safe for Sharia.)
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