[Secret Agent Man]

Soda prices have gone up a lot the past two years.

I now only buy when they have a great sale on what I want to drink. I am off the corn syrup sodas and if I have one, it’s made with real sugar.

[Gen.Blather]

“Soda prices have gone up a lot the past two years.”

I haven’t bought a canned or bottle drink in years. I make my own and carry them with me. But, I’m incredibly cheap. (Read, the “Millionaire Next Door.”)

[The Antiyuppie]

Brand-name soda hit levels at which I simply will not pay. For example. I buy generic in bulk. I haven’t bought soda in a bottle from a gas station in years. I could afford it, but I’m simply not going to buy it, period, end of story. I have absolutely no idea how people making 30K a year could possibly afford it. So, after taxes, they have to work 1/3 to 1/2 an hour for a soda at a movie?

[tanknetter]

Soda prices have gone up a lot the past two years.

I'm seeing the opposite trend, actually. At least when it comes to grocery store sales.

For about six months now my local supermarket has been selling 12-can cases of both Pepsi and Coke products at a pretty deep discount. You just have to buy in bulk - usually it's $9 or $10 for three cases and $11 for four cases. That works out to between $.23 and $.25 per can. Normally they sell the 12-can cases at around $5 each, which works out to $.42 per can.

I think what's happening is that supermarkets (at least the big chain in my area) have woken up to how Sams Club, BJs and Costco sell bulk soda at about the $.25 per can price, either at very small margins or as a loss-leader in order to get people in the door and buying other stuff. So now they're trying to deny the warehouse stores that particular advantage by doing the same, in conjunction with a higher degree of convenience and much wider selection ...