I was trying to find a video of the winters in Minnesota. One of the players said before the games they would pick their scabs and get the blood flowing down their arms and legs to look meaner. And in the third quarter, like clockwork, the cold wind would pick up and start blowing the flags and rattling the lights. And the players would start chanting “Odin, Odin, Odin...”
Instead I found this one about the 1969 season with Joe Kapp. Talks about how Grant got the Vikings act together.
http://www.youtube.com/watch?v=p5qDQUozZeY
The “23rd Viking”.