42,000 households, for $500 million.
That’s about $12,000 per viewing household.
That’s gotta be one hell of alot of Mesothelomia; AARP health; Buy Gold; buy one - but wait, just pay shipping for two - ads.
Maybe that’s the plan: five minutes of Baghdad Bob news; then five minutes in a hut of a burqua bound beauty; then one minute of weather - hot, dry, sunny; - then nineteen minutes of ads!
It’s 40 million households. Not 42,000.
Back in the 1950's or so, science fiction writer Robert Heinlein had a short story about a Soviet propaganda satellite designed to beam TV programs at the US. In the story, the satellite was very successful - the programming lineup was a few minutes of Pravda propaganda alternating with a few minutes of porn.