Hey Jonah - check the facts instead of rewriting history:
November 8, 2004
...the untold story of the 2004 election, according to national religious leaders and grass-roots activists, is that evangelical Christian groups were often more aggressive and sometimes better organized on the ground than the Bush campaign. The White House struggled to stay abreast of the Christian right and consulted with the movements leaders in weekly conference calls. But in many respects, Christian activists led the charge that GOP operatives followed and capitalized upon.
This was particularly true of the same-sex marriage issue. One of the most successful tactics of social conservatives the ballot referendums against same-sex marriage in 13 states bubbled up from below and initially met resistance from White House aides, Christian leaders said.
In dozens of interviews since the election, grass-roots activists in Ohio, Michigan and Florida credited President Bushs chief political adviser, Karl Rove, with setting a clear goal that became a mantra among conservatives: To win, Bush had to draw 4 million more evangelicals to the polls than he did in 2000. But they also described a mobilization of evangelical Protestants and conservative Roman Catholics that took off under its own power. (snip)
http://www.washingtonpost.com/wp-dyn/articles/A32793-2004Nov7.html
Add to that the swift boaters.