Bottom line: Did ad revenue decrease, flatline, or increase this year?
The Patriot’s record, and Brady’s injury, are a draw. I agree that viewership may be atypical. Hopefully.
NFL ratings are down this season, but in-game ad revenue continues to grow year-over-year this season, according to new data from Standard Media Index. This season's NFL revenue, from September to the end of November, is up 2 percent among all networks.